Water Park to Open at Iconic Local Tourist Site after Historic $1.6 Million Investment

Discovery Holidays Parks, Australia’s largest owner and operator of lifestyle holiday parks, is pleased to announce the construction of its first water park, located at Pambula Beach on the New South Wales Sapphire Coast. A landmark addition to the area, the water park is the result of a $1.6 million dollar investment by the company, which will also deliver eight additional units of accommodation to the holiday park, increasing cabin capacity at the park by 14% while providing enhancements to the overall aesthetics of the site.

Discovery Holiday Parks expects to welcome its 130,000th visitor to the Pambula Beach park in December, having experienced 8.5% growth in cabin occupancy since the park’s acquisition in January, 2006.

Boasting two water slides, five water cannons, a six-metre tall tipping bucket, Aqua Domes and more than 35 interactive play features surrounded by a 250m2 lagoon, the Pambula Beach water park is the first of its kind in the region. The water park will be open to Discovery Holiday Parks’ guests as well as the general public, whether local residents or tourists.

The water park is to be constructed by local contractors under the guidance of Sydney-based company ‘PlayRope’, selected after a competitive tender process ahead of four other companies. The construction phase alone will employ up to 30 tradespeople for over three months.

Discovery Holiday Parks CEO, Grant Wilckens said “We are thrilled to be building an asset for the local community which will provide sustained employment and important tourist dollars to the region.

“Having been part of the Sapphire Coast community for seven years, we very much view ourselves as locals. We have always maintained a strong desire to support the community and view Pambula Beach as the perfect location to undertake our first project of this scale.

“The $1.6 million dollar investment is also significant in that it will facilitate further expansion of the park; meaning we will be able to accommodate over 1800 guests in both cabins and sites at the completion of the project. This investment reinforces our commitment to offer premium accommodation choices and facilities to all Discovery Holiday Parks guests,” Mr Wilckens said.

The Pambula Beach park is famed for its picturesque beachfront location. Tucked into the northern tip of the rugged Ben Boyd National, the park is a magnet for families and is especially popular with residents of Sydney, country NSW and the ACT.

The park experiences consistent occupancy rates for much of the year, with its busiest period during the summer holidays. Its growing popularity with guests is illustrated by the 23% increase in the number of repeat visitors since 2010. Much of the holiday trade in the cooler months is buoyed by adventure seekers; with Pambula Beach extremely popular for whale and dolphin watching, charter fishing and water sports.

“With the construction of the water park due to be completed by early December, we are expecting to welcome a record number of families enjoying the Christmas school holiday period, and hope that our expanded offering has them coming back for years to come,” Mr Wilckens said.

About Discovery Holiday Parks

Discovery Holiday Parks is the largest owner and operator of lifestyle holiday parks in Australia. Headquartered in Adelaide, SA, Discovery Holiday Parks has over 30 park destinations Australia-wide. Since its inception in December 2004, the Discovery Holiday Parks group provides industry-leading accommodation, features and facilities within the most outstanding leisure parks in Australia.

In the 2013 financial year, Discovery Holiday Parks sold more than 1.2 million visitor nights.

With locations in the outback, on the waterfront and nestled within national parks; as well as marketing alliances with BIG4 and Top Tourist; Discovery Holiday Parks members are never far from a choice of quality holiday accommodation.

For further information please contact:

Ryan Thompson

Fowlstone Communications

T: (02) 9955 9899

M: 0402 617 800

E: ryan@fowlstone.com.au

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